Reimagining fashion for the next wave of shoppers.
YEAR
2025
CLIENT
POSITIVE RETAIL
INDUSTRY
FASHION
HIGH STREET DISRUPTORS
we joined forces with fellow B Corp Positive Retail — a resale concept Vogue Business called a “high street disruptor” — to shape and ship a dynamic e-commerce experience alongside a broader brand rollout.
HIGH STREET DISRUPTORS
we joined forces with fellow B Corp Positive Retail — a resale concept Vogue Business called a “high street disruptor” — to shape and ship a dynamic e-commerce experience alongside a broader brand rollout.
SHARED PURPOSE
Across UI design and build, brand refinement, social templates and print, the work centred on translating the energy of the physical store into an engaging digital environment.
REAL WORLD MUSE
Inspired by real-world interactions, the site transforms shop-floor chats into animated e-com moments. The design seeks to recreate the atmosphere of a PR store, online - where every detail is rooted in personality and mission.
POSITIVE FRICTION
to support a more responsible relationship with consumption, we built a moment of reflection into the purchasing journey, prompting customers to consider whether they truly needed the product before completing their order.
ONGOING PARTNERSHIP
as a continuing creative partner, we still support Positive Retail across social, web, print and OOH, helping scale their mission and champion our shared B Corp values at every touchpoint.
